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Featured Case Study
GMCline - Website Design, User Focus Shift
When we took a look at the old GMCline we saw that it was sorely outdated. We knew it needed some love. Our focus was making sure it was designed for users aged 40+.
The Answer? A simple and intuitive catalog layout that users feel familiar with.
User retention was another primary focus. Email forms, phone numbers and important product details were placed in plain view of the customer.